Medicare agents, AEP is here, and despite what you hear, the market is full of opportunity. Whether you have been in the Medicare market for years or are relatively new to it, Agility works directly with you to identify the opportunities to capitalize on anywhere in the country.
Here are the top 10 revenue opportunities we identify as currently shaping the market:
- Major PDP plans are exiting the 2026 market, so understanding which plans are available — and where — is critical to serving clients effectively.
- Beneficiaries losing PDP coverage may be eligible for MAPD plans. Identifying the strongest MAPD options in each market is key to retaining these clients.
- 2026 Medicare Supplement plans are seeing adjustments in multiple states. Knowing where these changes occur prepares you to provide compliant solutions.
- Several large MA PPO carriers are exiting select 2026 markets. Being aware of these plans’ exits positions you to guide clients to strong alternatives seamlessly.
- With market exits, members will need new coverage options. Brokers must prepare to find the best Medicare Advantage, Medicare Supplement, and PDP solutions in their region to help these members and capture their business.
- MA plans with strong 2026 star ratings continue to offer attractive options in many markets, presenting clear opportunities for production growth.
- Local and regional MA plans are expanding their presence with highly competitive plans. Staying current on these options allows brokers to differentiate and win business.
- Clients often face cost-share concerns. Offering a well-rounded ancillary or supplemental product portfolio provides you with an opportunity to add value and increase revenue per household.
- Plans remain available to those new to Medicare, dual-eligible members (DSNP), and clients with chronic conditions (CSNP) through Special Enrollment Periods (SEPs) available year-round.
- Medicare beneficiaries with health coverage may still lack financial protection, so term or life insurance policies can generate additional revenue while strengthening client relationships.
The Agility Advantage
With the continuing evolution of the Medicare market, you must stay ahead of the changes to position yourself for growth. Agility provides:
- Dedicated Producer Support at (866) 590-9771 or support@enrollinsurance.com to answer any insurance questions and direct you to our Medicare, ACA, and ancillary experts. They can also add you to our weekly email list for tips and updates.
In this AEP, let Agility empower you to evolve your capabilities and capture the opportunities in front of you.

