Medicare AEP is here, and you are going a million miles per hour helping people on Medicare find the health coverage they need.
Agility wants to remind you not to forget about this group needing help – over 1.1 million people on Medicare Advantage plans and almost 600 thousand people with PDP plans leaving their area on January 1, 2025.
These service area reductions result in almost 1.7 million Medicare beneficiaries looking for new health coverage options across the nation.
What does this mean to me?
First, this is an opportunity.
If you’re an agent in Georgia, call Agility to make sure you have a contract with Anthem and Sonder to enroll these Humana and Aetna members on these great Georgia Medicare Advantage plans.
For those of you in the Charlotte, NC market, Agility knows over 85k Medicare Advantage members are losing their 2025 Medicare Advantage plans.
From our Cigna blog, you know Cigna has a GREAT plan in that market – if you’re not contracted with Cigna, call Agility now to get that Cigna Medicare Advantage contract.
The other opportunity out there for these Medicare beneficiaries is Medicare Supplements and PDP plans.
Since these Medicare beneficiaries are losing their coverage for 2025, they are eligible for a Special Election Period to enroll on a Medicare Supplement during this AEP.
Agility knows how many Medicare Advantage and Prescription Drug Plan members are losing their 2025 health coverage across the nation.
We will be sharing some of this information with you on this blog and via email in the coming days.
Or you can just reach out to Agility today to get ahead and learn the details for service area reductions in your market.
How do you reach these Medicare Advantage and Prescription Drug Plan members losing their 2025 health coverage?
Social media is free and a good way to make yourself visible to be sure.
Digital Media is a relatively inexpensive way to communicate with these prospects, too.
Broadcast media is another option that costs more to access, but with definite visibility benefits.
Agility has an entire team of marketing experts specializing in these activities and direct mail campaigns to reach these prospects for you.
This team works with you and your budget to develop the best program to reach these prospects about how you can help them find the best Medicare health plan option for their needs.
If you have Humana, Aetna or other clients directly impacted by a Service Area Reduction (SAR), you have spoken to these clients by now, right?
If you haven’t, now is the time to do this, either by phone, electronic or postcard communication.
When you connect with your client, we encourage you to use great active listening to learn what they need and allow them to vent.
The marketing tools we mention above will be useful for you to reach these members, too.
Agility has a specific DM postcard to mail to people on Medicare about their Annual Notice of Change (ANOC) that notifies them of plan changes each year, like the SAR.
This postcard is very valuable to all agents to initiate conversations with clients on their current health plans and their needs for 2025.
If this DM postcard is of interest to you, please reach out to Agility as soon as you can to take advantage of this great tool for your business.
What does this mean for Humana, Aetna and the other carriers undergoing SAR’s?
It means they’re adjusting their business strategies to better reflect their individual corporate realities.
Businesses make errors and these SARs reflect each organization trying to correct errors made by their businesses.
All indications currently point to each organization still being committed to Medicare Advantage – and this is NOT an indictment of the Medicare Advantage program overall.
More carriers enter the Medicare Advantage industry each year as the number of Medicare beneficiaries continues to grow over the next few years.
AEP is all about opportunity and this just adds to the likelihood of success for you if you take advantage of it!
Agility is here to assist you in advancing either opportunity above you face – don’t hesitate to reach out to us to learn more about our help.
